Hi Everyone!
Sorry I haven't been writing lately as things have been extremely busy at the office and in putting on our 4th annual Charity Golf Tournament. First the tournament:
Every year we seem to get a little better at running these tournaments. This year was very smooth and we had so much fun. We will have pictures on the site shortly from the tournament.
As you may or may not know, this year our tournament is supporting Sturge-Weber Syndrome (SWS). SWS is a very rare disease that can be noticed by the port wine stain on its victims. Unfortunately, my granddaughter, Lola, is one of its victims. In very rare cases, the stain gets into the brain and begins to calcify. At that point, the child will develop seizures (Lola has had two in her two years of life) and possibly learning disabilities, mental retardation, stroke and possibly death. The hardest part for my family is the fact that there is no diagnosis. There is no way to know what and when this will attack Lola.
We have been blessed that so far Lola's two seizures were not damaging at all. She is and will always be on anti seizure medicine twice a day, every day. We pray daily as do many of our friends that when she does have another seizure, it's not her last.
So the tournament this year is very personal to me. Lola is the light of my life and is always smiling and laughing. She is great! Our tournament this year had a record 112 players from all over the area and even my closest friend of 40 years from Boston. Everyone had a great time and everyone was very generous. We haven't figured out the totals yet but we are sure that we are around $11,000 in donations. My wife has also raised an additional $2,000 or so. Lola spent her day running around the golf course smiling and laughing and warming the hearts of everyone there. It's hard to believe when looking at her that there is anything wrong with her. She is the perfect two year old!
Business
Business has been great! Buyers are finally realizing that this IS the best time to buy a home. The prices are amazing. I just sold a home to one of my long time customers that would have been over $500k two years ago for $325k. It's an amazing house at an amazing price. There are so many opportunities for the buyer. Of course that is one of the downfalls for us too. There are so many great deals out there right that everyone is having a hard time making decisions on which great house to buy!
Are we at the bottom? I believe so, but you know that it's impossible to know until we start going up. At that point you have missed the bottom. That is why I tell everyone that if you wait to see where the bottom is, you will have missed the bottom. The only thing I know for sure is, right now you can buy a home with a 6% mortgage. If you wait until homes appear to be at the bottom, usually on the way up, we don't know what the mortgage rate is going to be.
If you have been on the fence, this is the time! If you have wanted to invest in real estate, this is the time! If you are thinking about buying your first home, this is the time! If you are moving to Florida to retire, this is the time! If you are looking for a vacation home, this is the time. Finally, if you are thinking about a condo, it's even better...this is the time!
From time to time I like to tell you a little about my thoughts in business. It is amazing to me that most Real Estate Brokers are not really business people. They were great at selling houses, but selling homes and running a company with employees, mass marketing and Agents is not the same. For that reason I will be starting a new company called eHomes Realty. Originally I was going to use this company to franchise my Real Estate company. After a lot of thinking and talking to advisers, I have decided to create a membership company that will allow independent Brokerages who are not affiliated with a franchise to reap some of the franchise benefits. So far the response from chatting with people has been great.
As with everything I do, by building this company will allow our customers to have a better opportunity to seek out Real Estate in different areas. Currently we have a good amount Brokerages to help our customers that would like to live out of the area. eHomes Realty will expand our network of reputable Agents that we would feel comfortable allowing our customers to use.
I'll keep you posted on the new business as I get closer to launch date. The beauty of it, is that it will be almost all online and can grow online. I will also be appointing one of my experienced Agents to be my team leader and assist me in managing the staff while I am out of town on my business travels. One thing for sure you can know is my Real Estate customers will always be my main priority and their success in finding or selling their home will be my first and foremost goal!
That's it for tonight. I'll try to write more but you know how life gets in the way!
Have a great day and take care!
Mitch
Monday, April 28, 2008
Sunday, April 6, 2008
Golf Tournament and a Great Conversation I had with a customer
Hi Everyone!
We are a few weeks away from our Golf Tournament so if you are going to play please call Debbie at 321-749-7786. We are on pace to have our largest tournament yet and I can't thank all of you enough for signing up this year. My granddaughter will be at the tournament so you will be able to see why you are actually playing golf on April 26th.
So I had a great conversation the other day. One of the most frustrating part of being in Real Estate is the fact that some people think that we work as hard as we do just for fun. Don't get me wrong. We do have a lot of fun and probably more fun than most. If you remember in one of my past blogs, when I hire Agents one of my rules is they must be fun! However, this business is very hard and sometimes grueling. We shoulder most of the stress of the transaction so the consumer can have a smooth and painless transaction. If people actually knew how many times we saved their opportunity to buy a new home they would be amazed. As I was saying, one of the most frustrating things about being in Real Estate is that some consumers have no loyalty and don't think what we do is work. Let me say again, it's some of our customers. The majority of our customers are very respectful and loyal to us.
The other day I was talking with one of our customers. He is working with Charlie and he wanted to let me know that Charlie is doing a great job for him. He also let me know that he went to a builder that morning without Charlie. As soon as we hear that, our hearts usually sink. Many times our Realtors will show a customer multitudes of homes only to have the customer call us (sometimes they call) to let us know they either went to an open house, called a listing sign, stopped by a FSBO or dropped in on a builder and bought a home. This happens all the time and it's very tough on our Agent who has put so much work into helping the customer find and buy a home. All of the sudden, we are out of the transaction and our relationship ends. Of course the customer expects us to be very happy about this. We do put on the "that's great!" face but inside the Agent is struggling with what they may have done wrong do be so disrespected by the customer. If you put yourself in the Agents shoes, I'm sure you can appreciate the pain. Not to mention the cost it takes these days to drive people all around our county at $3.30 per gallon!
Ok, let's get back to the great conversation. Charlies customer went to a builder and before he even talked about buying their home, he let them know that he has a Realtor and he was not prepared to cut Charlie out of the deal. The builder was very happy to include Charlie which they all do. As with all builders, the Realtor commission or marketing fee as they may call it, is already built into the price. There are no special deals if you don't use a Realtor. In reality, most people who bypass their Realtor thinking they will get a better deal never do, they actually pay more for the home than if they were with their Realtor. Remember that the employee at the builder is legally bound to work in the Builders best interest and is legally not allowed to represent you at all in the transaction. There is nobody on your side when you don't use your Realtor. While talking to Charlies customer he told me how hard Charlie has worked for him and that they had been in touch for many months prior to them coming down to buy a home. He would have felt terrible having Charlie do all the work he has done and not get paid for all his efforts. It was very refreshing to hear. After all, when you cut your Realtor out of a the transaction they do not get paid for any of the job they had done for you. It's very disheartening when this happens. However, when I talk to people like Charlie's customer, it makes me feel good that someone respects and understands the amount of work we do for our customers. Can you imagine working 40 hours at your job and your boss decided to give your check to someone else?
In closing, our Realtors are going to give you 150% effort in buying or selling your home. We all work extremely long hours and are accessible to you any time and day of the week. All we ask from our customers is the same respect and loyalty that they expect from us.
As always, I'm here to help you in any way I can. If you live in Brevard County or are going to be in the area on April 26th, please give us a call about playing in the golf tournament. If you don't play, please pass the info along to someone you know that plays.
Take care and have a great night!
Mitch
We are a few weeks away from our Golf Tournament so if you are going to play please call Debbie at 321-749-7786. We are on pace to have our largest tournament yet and I can't thank all of you enough for signing up this year. My granddaughter will be at the tournament so you will be able to see why you are actually playing golf on April 26th.
So I had a great conversation the other day. One of the most frustrating part of being in Real Estate is the fact that some people think that we work as hard as we do just for fun. Don't get me wrong. We do have a lot of fun and probably more fun than most. If you remember in one of my past blogs, when I hire Agents one of my rules is they must be fun! However, this business is very hard and sometimes grueling. We shoulder most of the stress of the transaction so the consumer can have a smooth and painless transaction. If people actually knew how many times we saved their opportunity to buy a new home they would be amazed. As I was saying, one of the most frustrating things about being in Real Estate is that some consumers have no loyalty and don't think what we do is work. Let me say again, it's some of our customers. The majority of our customers are very respectful and loyal to us.
The other day I was talking with one of our customers. He is working with Charlie and he wanted to let me know that Charlie is doing a great job for him. He also let me know that he went to a builder that morning without Charlie. As soon as we hear that, our hearts usually sink. Many times our Realtors will show a customer multitudes of homes only to have the customer call us (sometimes they call) to let us know they either went to an open house, called a listing sign, stopped by a FSBO or dropped in on a builder and bought a home. This happens all the time and it's very tough on our Agent who has put so much work into helping the customer find and buy a home. All of the sudden, we are out of the transaction and our relationship ends. Of course the customer expects us to be very happy about this. We do put on the "that's great!" face but inside the Agent is struggling with what they may have done wrong do be so disrespected by the customer. If you put yourself in the Agents shoes, I'm sure you can appreciate the pain. Not to mention the cost it takes these days to drive people all around our county at $3.30 per gallon!
Ok, let's get back to the great conversation. Charlies customer went to a builder and before he even talked about buying their home, he let them know that he has a Realtor and he was not prepared to cut Charlie out of the deal. The builder was very happy to include Charlie which they all do. As with all builders, the Realtor commission or marketing fee as they may call it, is already built into the price. There are no special deals if you don't use a Realtor. In reality, most people who bypass their Realtor thinking they will get a better deal never do, they actually pay more for the home than if they were with their Realtor. Remember that the employee at the builder is legally bound to work in the Builders best interest and is legally not allowed to represent you at all in the transaction. There is nobody on your side when you don't use your Realtor. While talking to Charlies customer he told me how hard Charlie has worked for him and that they had been in touch for many months prior to them coming down to buy a home. He would have felt terrible having Charlie do all the work he has done and not get paid for all his efforts. It was very refreshing to hear. After all, when you cut your Realtor out of a the transaction they do not get paid for any of the job they had done for you. It's very disheartening when this happens. However, when I talk to people like Charlie's customer, it makes me feel good that someone respects and understands the amount of work we do for our customers. Can you imagine working 40 hours at your job and your boss decided to give your check to someone else?
In closing, our Realtors are going to give you 150% effort in buying or selling your home. We all work extremely long hours and are accessible to you any time and day of the week. All we ask from our customers is the same respect and loyalty that they expect from us.
As always, I'm here to help you in any way I can. If you live in Brevard County or are going to be in the area on April 26th, please give us a call about playing in the golf tournament. If you don't play, please pass the info along to someone you know that plays.
Take care and have a great night!
Mitch
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