And the year has begun!

Hi Everyone!

Sorry it's been a while since I wrote. I have been extremely busy working on new programs to better help my Agents help our customers.

Last year ended up a little slower than normal but still we had a great year. Our business was up a little over 60% over the year before and we ended up the Number 1 Real Estate office in Brevard County in working with buyers. It's pretty amazing since we are really a small company compared to many of the over 500 companies located in our county. We are expecting to increase another 50% of so this year if the market stays the way it is. Hopefully the market will get a little better and we will grow even more.

So what can we attribute our 2007 success to?

I believe that in building a world class company, you must hire great people. Most of our Agents had little or no sales experience when I hired them. That was one of the reasons I hired them! When someone comes from a sales background, especially in Real Estate, they might bring with them the bad qualities they learned from their previous organization. By hiring people with less sales experience, I am able to hire people that truly care about our customer and don't worry about commissions. That doesn't mean they don't want to be paid well for their work, it just means that our customers always come first! I am blessed to have a great staff of Realtors and Admin people. Truly blessed!

Secondly, to be successful you need to have great relationships with your customers. We send out surveys after each closing to our customers. We receive about 90% of these surveys back and thankfully they are all beaming with accolades from our customers about my Agents. There is nothing better than having a customer tell you what a great time they had as well as how smooth the transaction went from start to end. I get a big smile on my face every time I read those responses. I'm just tickled that we get 90% back, I think that is awesome!

Finally, we need to have customers. Without you, our customer, we don't have a growing company. We are all very aware of that and work hard to ensure you are and stay happy. There really isn't anything we wouldn't do for our customers (legally of course) to help them in any way. Our goal is very simple; to help our customers have no headaches and have fun while working with Tropical Realty. Even when we have difficult transactions, and you know we do, my Agents handle it so well that our customer will very seldomly notice!

As we move through this year, if there is anything questions or anything I can do for you. Please don't hesitate to email me. I'm always here, we are all always here!

Take Care and have a fun day!

Mitch